This episode builds off the article “Flow, Not Friction” by global strategist Sophie Krantz. It argues that traditional views of a world defined by static borders are increasingly obsolete. We explore how business leaders benefit from adopting a dynamic perspective, recognising the constant cross-border flow of services, data, capital, and ideas.
The episode highlights various powerful, freely available mapping tools such as the Connectivity Atlas, TeleGeography's Submarine Cable Map, and NASA Night Lights, which visualise these intricate global connections rather than fixed political lines.
Ultimately, the podcast proposes a series of strategic questions for business leaders to re-evaluate their assumptions and identify opportunities that transcend geographical boundaries, urging a shift from a fragmented worldview to one that embraces interconnectedness and constant motion.
Read the original article here:
https://www.sophiekrantz.com/p/flow-not-friction
