The global landscape of power and influence is changing, and business leaders need to adapt to maximise opportunities. In this podcast, based on work by Global Strategist, Sophie Krantz, here’s why and how:
The Rise of Middle Powers: Emerging economies like India, Indonesia, Brazil, South Africa, Turkey, and Nigeria are gaining significant economic and geopolitical influence. Their combined GDP, adjusted for purchasing power, already surpasses that of the United States. These nations offer attractive markets, growing middle classes, and technological advancement.
The Limitations of Traditional Networks: Leaders in advanced economies often stick to familiar networks in similar markets. While comfortable, this approach can lead to a limited worldview and missed opportunities in high-growth regions.
The Power of Strategic Networking: Building relationships with leaders in middle powers provides access to valuable insights, innovation hubs, and new markets. It allows businesses to align with positive economic trends and contribute to societal progress.
Quality Over Quantity: Meaningful connections are crucial. While digital platforms enable vast networks, research suggests that the human brain can only manage around 150 meaningful relationships (Dunbar’s Number). Focus on cultivating trust and reciprocity within your network.
Global Outcomes Start with Global Connections: To achieve success in a shifting global landscape, business leaders need to expand their inner circles. Include leaders from middle powers not just as contacts but as trusted advisors and collaborators. By embracing diverse perspectives and forming strategic partnerships, businesses can unlock new opportunities for growth and positive global impact.
When you change the way you see the world, you change the way you can shape it.
*Season one of The Global Edge podcast with Sophie Krantz is AI generated. Season two, launching early in 2025, will be hosted by Sophie Krantz.